Maybe I’m just used to Website Grader always giving me a great score, but I was bummed when I ran my website through WooRank today to get a measly 56.7 WooRank. Even though I have no idea what constitutes a WooRank or even how good 56.7 is (is there some kind of bell curve?) well…
My 56.7% on WooRank. Click to Enlarge...
I just wanted it to be a lot closer to 100% You know, like what Website Grader does…
Same day, same site. 97.4 on WebsiteGrader.
But then I started searching around and found out that being a long way from a WooRank of 100 (what I assume is the best) puts me in damn good company.
SEOMoz, a well-respected blog ABOUT SEO gets a 58 WooRank.
SEOMoz is a great site all about SEO and gets a 58. Now my 56 isn’t looking so bad….
Ebay gets a 77.3 WooRank
Maybe you’ve heard of a site called ‘Ebay’? It a great place to grab some beenie babies, or a castle or something. Despite being one of the most popular website on the planet, they get a 77.3 WooRank.
Facebook gets an 84 WooRank
Facebook is only 16 points off of a 100 WooRank at 84. This might seem a little low when you consider their 1.1 billion pageviews per month…
Google gets an 83.5 WooRank
And then there’s Google- the company that supplies much of the data for WooRank to calculate where all these sites rank getting an 83.5… just a notch or two below facebook. Google may be the #1 most visited site on the web (according to Alexa) but that doesn’t keep them from being dinged by WooRank for such SEO faux paus as:
- No meta description
- Language declaration is missing
- No geotag (Where is Google anyways?)
- No dublin core (Never heard of a dublin core…)
- No gzip
So what’s the point of all of these screenshots and tongue-in-cheek remarks? Simple: There is nothing wrong with WooRank and certainly nothing wrong with WebsiteGrader, but use them as tools… not the holy grail. The holy grail in most cases is how many units your site sells, or how many RSS subscribers you get, or whatever your metric of success is. Don’t get worked up about these rank-this or rank-that.
And if you want a really good laugh, go to Woorank.com and try to get the woorank OF woorank.com.
{ 4 comments… read them below or add one }
Hi Bradley,
I'm Vinch from WooRank.
Thank you for that great analysis of our service!
I just wanted to add that WooRank rank has to be seen as a relative value, not an absolute.
If your rank yesterday was 56.7 and today it's 58.4, your website is better than yesterday. It's not good, it's not bad, it's better.
The overall average for now is 51.1 so you're above the average (on more than 15000 different websites).
You can see here the distribution of all ranks –> http://www.woorank.com/en/ranking/stats (ranks between 40 and 60 are pretty common).
Thank you for the feedback!
Hey Brad – you ran http://www.seomoz.com, which isn't a site! It just redirects to http://www.seomoz.org
Oh whoops! Well it got an awfully
high score for a redirect. Did you
run the .org and see what it got?
We scored a 64