internet-marketing

Javascript Conditional Code for Conversion Tracking in Google Adwords

January 16, 2012

I was working with a Squarespace site recently and needed to put some tracking code on the success page after a contact form. I’m not as familiar with SquareSpace as WordPress and had to write some javascript code to run on a contact form tracking page.  Since no PHP was available to write, Eric and [...]

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WordPress Comment Spam: How to get less comment spam on your WP Blog

January 15, 2012

Without the proper protection, comment spam is an absolute nightmare in WordPress.  Fortunately, the proper protections are very easy to come by. As a primer, comment spam is any comment left on your blog that adds nothing to the conversation and was likely mass posted.  These comments sometimes look like: Great post!  This makes me [...]

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SEO Tip: How To Recover From Panda

September 30, 2011

There is a lot of of advice about recovering from Panda, but I felt like this advice from Mike Gordon, the Toronto SEO Guy, was the most elegant:

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Much ado about nothing: Google targets content farms in a recent algorithm change

March 3, 2011

I’d like to contribute my personal two cents to the hot topic of the last week: Google’s Content Farm Algorithm Change. The Background: Google makes algorithm changes a few times per week. Usually their effects are pretty small, but this latest change was relatively big. Google makes a big show of it and lots of [...]

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7 Things NOT to Do When You Start a Business Online

January 22, 2011

Lately I’ve been reflecting a lot on the things I’ve learned from the last round of projects and websites I’ve been working on.  I wanted to distill some advice from the experiences so as to avoid making the same mistakes again in the future.  Hopefully this list helps you, too. 7 Things NOT to Do [...]

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Protecting Contact Form 7 from Spam

January 17, 2011

Contact Form 7 is my favorite free WordPress plugin for making (you guessed it…) Contact Forms.  It’s a very popular plugin, and that means that spammers have decided it’s worth their hassle to write some scripts to spam you through Contact Form 7. Assuming your viagra need are sufficiently filled, you won’t be needing to [...]

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The One-Minute SEO Plan

September 1, 2010

Premise: There are plenty of times when you’d want to tell somehow how they can improve the Search Engine rankings of their site quickly. I’ve found that with most lay-people, you have about one minute before their eyes gloss over. So below is my attempt at giving someone the best tips for SEO that can [...]

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5 Surprising Lessons Learned by User Testing

August 30, 2010

‘It’s not what you say, it’s what people hear.’ -Frank Luntz Last week they were running a deal at AppSumo that made the cost of user testing low enough that it would be silly not to try it.  So I decided to give it a go and I learned a lot about how people use [...]

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7 Things I Learned from Attending the Affiliate Summit East Conference.

August 18, 2010

Affiliate Summit East is a conference for affiliate marketing. It took place in New York City over the last few days. My two business partners and I took some days off from our day jobs and headed to the conference to strike some deals and learn some tricks that we hoped would improve our business [...]

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What WordPress Problem Do You Have?

August 12, 2010

Today marks the launch of a refined and updated WordPress Consulting Service specially tailored to quickly and painlessly answer your questions.  You can see more about that service here. I’ve been doing phone consults with folks for a couple of years now, and have figured out what most people want is really down to earth [...]

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What is a Child Theme in WordPress?

July 15, 2010

As part of our 30 Days of WordPress Par-Tay, we are moving right along to the next question by Christina.  Christina’s question about Child Themes is a great one, specifically with the recent flare-up of interest in proprietary themes in the WordPress Community. Christina asks: Some premium WordPress themes use child themes, and some just seem to [...]

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How to Use WordPress for an eCommerce Store

July 6, 2010

Next up in our 30 Days of WordPress world series, we have Kai asking about using WordPress for an ecommerce store. Kai’s Question I’m curious about using WordPress as an e-commerce store. Are there e-commerce plugins out there other than WP e-Commerce? Outside of SEO and analytics, what areas do you recommend focusing on for [...]

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How to Customize Your WordPress Installation Package

July 2, 2010

For the 3rd answer in my 30 Days of WordPress extravaganza, we are taking a look at Robert’s question about customizing your WordPress installation package at the time of installation. Robert Asks How can I customize the blogs created by WordPress 3.0 so that when they install they have the theme, plugins and settings all [...]

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Got a WordPress Question? Ask it here and get a PR5 link and an answer… all for free!

June 28, 2010

So I’ve been really slacking on the blog posts lately.  If you check out my archives, you’ll see that it’s been about 2 posts per month (except for a few months where I’d do 5 or 6).  That’s just not enough posting. Part of the reason that it’s hard to post is trying to think [...]

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What You Can Do Right Now to Make Your Website Kick Butt

June 25, 2010

I’ve been making and improving websites for people for almost five years now.  And I’m always looking patterns that make webmasters successful over time.  Finally, I think I’ve found one such pattern. The Web is a Marketplace Before we dive into the pattern that makes a website successful, let’s play a little game:  Let’s think [...]

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The Golden Rule of Marketing is quite simple: Test Everything

April 5, 2010

Thanks a lot to Jonathan Boettcher who was kind enough to write this guest post.  Jonathan has an awesome blog and a really interesting take on marketing online.  Enjoy his guest post below and make sure to check his site out! Lately I’ve been doing a lot of testing with landing pages, and some interesting [...]

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VaultPress: WordPress’ new security suite is recruiting beta testers

March 30, 2010

Well what a great idea the folks at WordPress(/automattic) have come up with.  It’s called VaultPress. Let’s take a step back for a sec. Crap happens.  And when your blog gets hacked you don’t want to be wishing that you’d been making backups.  Not everyone that uses WordPress is a WordPress consultant and shouldn’t be [...]

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How to Redirect 404′s to your Home Page in WordPress

March 24, 2010

You’d be amazed how many 404 errors even the best websites have.  Short of having an amazing 404 page, the best quick fix is to redirect your 404 errors to your home page. (And before the technical folks jump in and say all the reasons why a it’s a bad idea to redirect 404 errors [...]

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Headway 1.6 is Released

March 15, 2010

For Headway users who have been waiting for a new version or people looking at buying Headway but wanted it to mature a bit more… your wait is over. The developer behind Headway has released Headway 1.6.  From the email I received, it seems as though there were some bug issues with the previous version [...]

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Scribe SEO Freebies: Get 2 Free eBooks with Purchase (Just Released)

February 16, 2010

SEO for WordPress will never be the same with Brian Clark’s new ScribeSEO plugin. This plugin has just launched, so if you haven’t heard of it you really have to check it out now. The brains behind Thesis Theme and Copyblogger is the founder of this new plugin, so you know it’s going to be [...]

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