marketing research

How to Add Your Face Next to Your Blog in Google

February 12, 2012

Have you noticed lately that sometimes the author’s face will show next to a blog post?  This post will show you how you can have your own lovely face show next to your website or blog! We’ve talked about the importance of Click-Thru Rate in the SERPS and Rich Snippets in SEO before, but this is the [...]

Read the full article →

Javascript Conditional Code for Conversion Tracking in Google Adwords

January 16, 2012

I was working with a Squarespace site recently and needed to put some tracking code on the success page after a contact form. I’m not as familiar with SquareSpace as WordPress and had to write some javascript code to run on a contact form tracking page.  Since no PHP was available to write, Eric and [...]

Read the full article →

WordPress Comment Spam: How to get less comment spam on your WP Blog

January 15, 2012

Without the proper protection, comment spam is an absolute nightmare in WordPress.  Fortunately, the proper protections are very easy to come by. As a primer, comment spam is any comment left on your blog that adds nothing to the conversation and was likely mass posted.  These comments sometimes look like: Great post!  This makes me [...]

Read the full article →

7 Things NOT to Do When You Start a Business Online

January 22, 2011

Lately I’ve been reflecting a lot on the things I’ve learned from the last round of projects and websites I’ve been working on.  I wanted to distill some advice from the experiences so as to avoid making the same mistakes again in the future.  Hopefully this list helps you, too. 7 Things NOT to Do [...]

Read the full article →

The One-Minute SEO Plan

September 1, 2010

Premise: There are plenty of times when you’d want to tell somehow how they can improve the Search Engine rankings of their site quickly. I’ve found that with most lay-people, you have about one minute before their eyes gloss over. So below is my attempt at giving someone the best tips for SEO that can [...]

Read the full article →

5 Surprising Lessons Learned by User Testing

August 30, 2010

‘It’s not what you say, it’s what people hear.’ -Frank Luntz Last week they were running a deal at AppSumo that made the cost of user testing low enough that it would be silly not to try it.  So I decided to give it a go and I learned a lot about how people use [...]

Read the full article →

7 Things I Learned from Attending the Affiliate Summit East Conference.

August 18, 2010

Affiliate Summit East is a conference for affiliate marketing. It took place in New York City over the last few days. My two business partners and I took some days off from our day jobs and headed to the conference to strike some deals and learn some tricks that we hoped would improve our business [...]

Read the full article →

Check out MarketingExperiments.com

July 9, 2010

In deciding what direction to take WordPress Landing Pages and how to help the folks out that are members of that community, I try to stay on top of developments in the online marketing world.  But there is so much hype and crap out there that sifting through it can be very tough.  However, I’ve [...]

Read the full article →